Your Twitter playbook for The 2017 Super Bowl

If you're planning to watch the New England Patriots and the Atlanta Falcons face off in the Super Bowl, it's time to make sure your Twitter skills are up to speed.

As the roughly 27 million tweets during last year's Super Bowl make clear, the social network serves as a live feed for insights, memes and smack talk during the game.

The role of Twitter during the Super Bowl underscores the growing importance of social media for live events. Twitter has already banked on the NFL to draw in users, including through its streaming of select games during the past season. But for the big game -- always the most watched television broadcast in the US that year -- Twitter offers a place for hardcore fans to really geek out.

Watch for another flood of tweets Sunday for this year's contest at NRG Stadium in Houston.

Step 1: Don't use Twitter (use TweetDeck)

Step 2: Find the most-liked tweets

Step 3: Surface the verified accounts

Step 4: See only the tweets you care about

Step 5: Fine, use the Twitter app

Qualcomm says 5G is the biggest thing since electricity.

Your next wireless boost is about more than faster movie-streaming. Qualcomm is buzzing about 5G as the key to our future connectivity.

That's a big call but Qualcomm has its eyes on a 5G future. And it's not just thinking about speed.

At a CES that has given us intelligent robots, autonomous drones and wallpaper TVs, the next generation of wireless technology might not seem like that big of a deal. But Qualcomm says it will change society in ways we haven't seen since the introduction of electricity.

For anyone who thinks 5G is just an iteration after 3G and 4G, Qualcomm CEO Stephen Mollenkopf spent his keynote outlining why the next generation of mobile connectivity is about so much more than faster 4K Netflix streaming on your phone.

Think of it this way: If 3G ushered in the picture era and 4G was about video, 5G will be about tying our entire world together. What will we get? Live-streaming VR, autonomous cars that respond to real-time conditions, and connected cities where everything from the houses to the street lamps talk to each other.

"5G will be a new kind of network, supporting a vast diversity of devices with unprecedented scale, speed and complexity," Mollenkopf said at the packed keynote. "5G will have an impact similar to the introduction of electricity or the automobile, affecting entire economies and benefiting entire societies."

Those are big words from a maker of small chips, but it was in keeping with the grandiose nature of the whole keynote. The show opened with a video that was almost too hipster; it called computing pioneer Grace Hopper "gangster" and dubbed necessity the "baby mama" of invention.The connected future, of course, is all about thinking big. And Qualcomm had big ideas in big supply.

As far as Qualcomm sees it, our hyper-connected future will be about three key things: VR, the internet of things and connectivity for mission-critical tasks like autonomous cars and health care.

Next-gen 5G is certainly fast, so yes, you'll be able to download a 4K feature film in 18 seconds. But there's something else about 5G: crazy low latency. Sure, that doesn't sound sexy, but with latency as low as 1 millisecond, real-time VR and autonomous cars can become part of everyday life.

It seems Under Armour and Tom Brady want you to have a better sleeping time.

The fitness brand has teamed up with New England Patriots Quarterback Tom Brady to develop special pajamas.

The company has developed a new type of sleepwear. These garments are made of a fabric bearing a special pattern designed to absorb heat and get you a better night's sleep, the company says.For the dreamy, it's the latest revolution in high-tech snoozing. For the cynical, these are $200 pajamas.

Under Armour calls the product Athlete Recovery Sleepwear, and it partnered with New England Patriots Quarterback Tom Brady to design them. The company introduced the Tom Terrific-influenced PJs, along with some app updates for its wearables, on Thursday 5th January at CES, the annual tech trade show in Las Vegas.

Obviously you would'nt get dood sleep at a cheap price. A long sleeve henley costs $100, as do the bottoms. If you're a t-shirt-and-shorts type, you get a $20 break on both the top and bottom.

Under Armour says the key to the garment is a special pattern on the inside lining that's meant to absorb heat and create something called "far infrared," which the sleepwear transfers back to the body. Under Armour says far infrared energy promotes better sleep and helps the body recover faster with better blood flow and cell regeneration.

"Performance is really tied to how athletes are sleeping,"  Those are the words of Glenn Silbert, Under Armour's senior vice president of product and licensing.

Silbert says the company looked to Brady to provide insight as a professional athlete. He showed the team battle wounds from the gridiron, like a scar on his elbow. At age 39, he wanted faster recovery week after week. Silbert said Brady gets eight hours of sleep a night.

Under Armour isn't alone in its fascination with sleep. The science of sleep has become an obsession in Silicon Valley. Apple has a "night shift" mode for iPhones that gives the colors on your phone warmer tones so they're easier on your eyes before bed. Several apps, like Sleep Cycle and Sleep Bot, track your patterns. Wearables like the Fitbit or Apple Watch also try to help.